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Audience of the future

Fifteen specialist organisations and pioneers in immersive technology have brought together their expertise in theatre and performance, the music industry, video production, gaming and the research sector to explore what it means to perform live using technologies such as virtual reality, augmented reality and mixed reality.

By sharing their different approaches to storytelling, the consortium are discovering new ways for real-time immersive performance to be delivered across multiple platforms. Audiences are no longer bound by location, but invited to share the experience of live performance, wherever they happen to be, and help define the possibilities for future productions.

The Audience of the Future Consortium is led by the Royal Shakespeare Company (RSC) and includes De Montfort University, Epic Games, i2 Media Research Limited, Intel Studios, Magic Leap, Manchester International Festival, Marshmallow Laser Feast, Nesta, Phi Centre, Philharmonia Orchestra, Punchdrunk, University of Portsmouth and The Space.

The project is funded within the Audience of the Future programme by UK Research and Innovation through the Industrial Strategy Challenge Fund.

phoebe hyder dream stuart martin


Actor: Phoebe Hyder Dream © RSC
Photographer: Stuart Martin